Northern Illinois University is considered a public research university. Faculty members are not only great teachers, they also are on a quest to discover new information, create inventions and innovations, push the boundaries of their artistries and help solve complex, real-world problems. Their research benefits our students, who work alongside professors and receive hands-on learning experiences in the classroom and the field. The College of Business is proud to highlight the following professors who are currently conducting research.
Matthew D. Pickard, Ph.D., Department of Accountancy
Pickard received his Ph.D. in management of information systems at the University of Arizona and both his MBA and B.S. in computer engineering at Brigham Young University. He teaches data and analytics. His primary research interest is artificial intelligence applications to solve business problems. He is currently working to grow a cross-disciplinary artificial intelligence lab at NIU. He also explores ways to use computer technology to increase both the amount and quality of information disclosed in accounting-related interviews such as audits and fraud investigations. Pickard is currently expanding upon an automated interviewing system that leverages avatars (virtual humans) as interviewers. His research examines how automated, virtual interviewers compare to human interviews for conducting audit interviews with three experiments. Read more.
Mahesh Subramony, Ph.D., Department of Management
Subramony joined the Department of Management of NIU after serving as an assistant professor of industrial/organizational (I/O) psychology at the University of Wisconsin — Oshkosh. He received his Ph.D. in I/O psychology from Central Michigan University and an M.A. degree in applied psychology from the University of Delhi, India. Prior to joining academia, he worked for two Fortune 500 companies in human resources functions and brings this experience to bear in his human resource management (HRM) courses and applied research. Subramony’s research interests are in the emerging field of strategic HRM. Specifically, he is interested in examining the reasons why organizations make various types of human resource investments, and the processes though which these investments affect employee, customer and financial outcomes. Subramony has published several articles in top tier scholarly journals including Human Resource Management and the Journal of Applied Psychology. Read more.
Timothy Michaelis, Ph.D., Department of Management
Michaelis is an assistant professor of entrepreneurship. He received his undergraduate and master’s in innovation management at NC State University and IAE-Graduate School of Management in France. He received his doctorate in applied social psychology at NC State University. Michaelis focuses primarily on developing original research around the topics of resourcefulness and the efficient (i.e., frugal) use of resources in entrepreneurial ventures. Overall, this work is to help increase the survival rates and performance of startups and corporate spinoffs. Additional research interests include, (a) developing a clinical model for entrepreneurship teaching, research, and practice, (b) advancing quantitative methodologies in management research, (c) self-regulation and regulatory focus in entrepreneurial decision making, and (d) the role of physical and mental health in association with new venture creation. Read more.
Yihui (Elina) Tang, Ph.D., Department of Marketing
As a passionate award-winning teacher, Tang brings to her class nearly two-decades of market research experience, as well as seven years of new product development experience in the biotechnology and pharmaceutical industries. While a doctoral research fellow at the Donald W. Reynolds Journalism Institute, she published a lead article in The International Journal on Media Management. Tang’s current research interests focus on sustainability, corporate social responsibility, innovation, sales, and big data analytics. Her publication has appeared in the Financial Times’ top business journals such as Journal of the Academy of Marketing Science, Marketing Science, Journal of the American Statistical Association, and other leading academic journals such as Industrial Marketing Management, Journal of Interactive Marketing, and Psychology & Marketing. Her research has been funded by the American Marketing Association (AMA), American Statistical Association (ASA), EBSCO Information Services, and Carolan Research Foundation. Her work has been featured by Adweek, CBS, Marketing Science Institute, Missourian, and Reynolds Journalism Institute. Read more.
Ursula Sullivan, Ph.D., Department of Marketing
Sullivan is an associate professor in the Department of Marketing. She completed her Ph.D. in marketing at Northwestern University. She also holds a B.B.A. in International Business from the University of Texas at Austin and a Master of Science in marketing from Northwestern University. Her teaching covers many aspects of marketing strategy, including multinational and global marketing, biotech marketing, international channel strategy and purchasing, and supply chain management. Sullivan’s research focuses on marketing strategy. In particular, her published work covers global distribution and supply chain alliances, sales channel strategy and branding. She has presented her research at several academic conferences and her publications can be found in various business journals including: Journal of Marketing, Industrial Marketing Management and Journal of Supply Chain Management. She received the 2011 MBAA International McGraw‐Hill/Irwin Distinguished Paper Award for her research on supply chain alliances. She also won the Best Paper in the Global Marketing Track from the Marketing Management Association in 2013 for her research on international distribution alliances. Read more.
Onkar Malgonde, Department of Operations Management & Information Systems
Malgonde is an assistant professor who joined NIU in Fall 2018 after completing his master’s and Ph.D. in information systems from the University of South Florida. He completed his undergraduate degree in information technology from the University of Pune, India. Following his undergraduate degree, he worked with Infosys Technologies as a systems engineer. He teaches graduate courses in the Management Information Systems (MIS) and Data Analytics (MSDA) programs. In addition, Malgonde designed and introduced the Python Programming Bootcamp at NIU. His research interests are at the intersection of data analytics, digital platforms, and software systems. His research has been published in business journals including MIS Quarterly, Empirical Software Engineering, Electronic Markets, and in the proceedings of the Workshop on Information Systems and Technology (WITS), International Conference on Design Science Research in Information Systems and Technology (DESRIST), and Americas Conference on Information Systems (AMCIS). Read more.