Dear NIU College of Business Students, The NIU College of Business community shares your deep disappointment with the disruption in every aspect of your lives
Read moreHow your brand can shine during the pandemic – marketing professor’s research in ADWEEK
Assistant marketing professor Elina Tang’s co-authored piece on brand management in times of crisis, such as the COVID-19 pandemic, was published in the March 16th issue
Read moreStudents of NIU Business: Olivia Elliot
Hometown: Waterman Year: Junior Major: Business Administration What do you like most about NIU? I love all the people that I’ve met. I’ve made some really great friends
Read moreCREXi, founded by NIU Business alumni, raises $30MM in funding
NIU Business alumni and CREXi founders — Mike DeGiorgio (B.S. marketing ’10) and Erek Benz (B.S. marketing ’08) — were covered in TechCrunch for raising
Read moreStudents of NIU Business: Abby Price
NIU helped Abby transfer, and now she’s accomplished more than she ever imagined. Abby Price is a recent NIU Business graduate who plans to continue her
Read more9 tips for building wealth
Reposted from the Lawndale News. This editorial ran on January 16, 2020 and was written by NIU Business associate professor of management Tim Michaelis, who
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