As artificial intelligence transforms how organizations make decisions, solve problems and reframe the work humans
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As artificial intelligence transforms how organizations make decisions, solve problems and reframe the work humans
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By Lauren Leano With a passion for creativity and a curiosity about what drives consumer
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As AI rapidly transforms the marketing profession, teaching students to use it strategically, ethically and
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Last semester, our Department of Marketing hosted a panel event, titled “Marketing Yourself: How to Stand Out in the Digital
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On April 10, Janet Zelenka, MBA ’82, spoke to a room of Executive MBA students,
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By Adriana Betancourt At the NIU College of Business, Assistant Professor of Marketing Andy Jeon is helping
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Beginning this fall, two graduate degrees within the College of Business’s Department of Operations Management
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Photo by Shantanu Kumar on Unsplash Are people more likely to rely on and interact
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Industry leaders share how AI is reshaping work — and what it means for the next generation of business graduates.
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Earlier this month, John Tsaras ’14, head of operations for Operating Unit Digital Services at
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Earlier this month, our College of Business hosted an Intelligent Marketing Mixer for marketing professionals
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MIS Student Riyan Mohammed Builds AI Tutor FastLRN, Debuts in NIU Business Classes
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Donors Make Business Classroom Remodel Possible
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The Department of Marketing at Northern Illinois University (NIU), in collaboration with the Continuing and Professional Education department, has
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The NIU College of Business was pleased to open our much-anticipated HAVI Center for Analytics
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Editor’s note: We are delighted to present this thought leadership article on digital marketing written
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When Digital Marketing Assistant Professor Yongwoog “Andy” Jeon was growing up in South Korea, his
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